The LEGO Firm History

The LEGO brick has turned into a worldwide discomfort that is as much a part of the cultural textile as Billund, the little town in Denmark where all of it began. Nevertheless the company’s development into an industry giant wasn’t without it is publish of challenges and complications. One of those arrived 1942 each time a warehouse flame consumed nearly all of the model manufacturer’s wooden stock, leading Ole Kirk Christiansen to make an important decision.

He decided to switch the company far from wooden toys and toy automobiles, which had been it is bread and butter, and move into plastic material toys. It could be a major adjust for the family-owned provider, and one which was not in the beginning well received.

A reporter noted that “plastics would not replace very good, solid wood. ” But Godtfred Christiansen persevered and started to experiment with new designs that employed plastic. The first sensitive step was your introduction with the Computerized Binding Stones that gripped together to avoid block towers from toppling on children.

The new Lego bricks would not become the famous toy that we understand today until 1949. Until then, the interlocking bricks were more of a construction gadget than a real building gadget. It was likewise not until 1958 the satisfying clicking on coupling program started to be a standard characteristic.

Throughout the 1971s, the company extended to extend in production and market reach. The company added Legoland topic parks to the mix and announced more advanced units that were aimed toward older followers, including the Technic line of bits such as axle assemblies, gears, redressers, and widespread joints.

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